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Friday, November 12, 2010

Efficiency of Call Center Reporting

The efficiency of a call center may be best expressed in the reporting structure. The BPO unit must always resolve and streamline the way reports are generated. You must realize that reports are not made to find fault in what your employees are doing. Rather you have to view it in the positive light. A proper report on your call center services can pinpoint the weak areas. You can easily find out where you are expected to put in more time and energy. You can figure out where your telemarketing agents need training. Reports can be an eye-opener if you study them in the correct light.

Call centres generate report that helps them figure out where they need manpower or technological inputs. For example, if the callers are holding on to the phone line for too long you need more agents on the inbound call center team. Similarly, you need to when you have higher call volumes. More callers definitely mean good news but at the same time, you will need more agents at answering service. With intelligent reporting formats, you can eradicate the practice of routing the calls here and there and making callers wait to speak to the right agent. Holding on and waiting are pet peeves at phone answering and you must look to remove them from your services.

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